Here are some basic steps for starting on-page SEO:
- Start with Keyword Research: Identify the primary and secondary keywords relevant to your website and the specific page you want to optimize.
- Optimize the Title Tag: Ensure that the page’s title tag includes the primary keyword, is compelling and relevant, and is no more than 60 characters.
- Optimize the Meta Description: Write a brief and descriptive meta description for the page that includes the primary keyword and entices users to click through.
- Use Header Tags Properly: Use header tags (H1, H2, H3) to structure your content and include the primary keyword in at least one header tag.
- Optimize Content: Ensure the content is high-quality, engaging, and informative. Use the primary and related keywords throughout the content, but avoid keyword stuffing.
- Use Image Alt Tags: Use alt tags to describe the images on your page, including relevant keywords.
- Internal Linking: Link to other relevant pages within your website using descriptive anchor text.
- Ensure Mobile Responsiveness: Ensure your website is mobile-friendly and provides a positive user experience on all devices.
- Improve Page Load Speed: Optimize your website’s speed by compressing images, reducing server response time, and minimizing code.
- Use Schema Markup: Schema markup provides more information about your website and improves its visibility in search results.
These are some basic on-page SEO steps to get started. Remember that SEO is an ongoing process, and you should continually monitor and improve your website’s on-page optimization.